Castelle announces that Bianca Beckermann has joined the company in the position of financial planner and analyst. In her role with the luxury casual furniture designer and manufacturer, Beckermann will provide research and analysis for corporate and territorial sales strategy and growth. Ms. Beckermann will report to Castelle’s CEO, Steve Lowsky in the Ft. Lauderdale headquarters.
“We are pleased that Bianca is joining our team as a financial analyst. This is a new position within our company and one for which we see the potential for exciting company and industry exploration,” said Lowsky. “Bianca’s expertise and enthusiasm for analyzing everything from weather trends to market share, will be invaluable to us as we continue to move our products and brands forward.”
Prior to joining Castelle, Beckermann held the position of National Distribution Coordinator for international luxury furniture manufacturer, Adriana Hoyos in Miami, Fla. Able to speak five languages; Bianca holds an MBA from Florida International University and is an active member of the German American Business Chamber.
“I am excited to work with the management and sales teams within Castelle to explore and analyze all phases of our products’ development, marketing and sales,” said Beckermann. “From buying trends to market penetration, demographics to territorial influencers, there are many factors that have an effect on the overall financial picture.”